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Amazon’s Website Crashed Within Minutes of Prime Day Sale

The e-commerce giant Amazon stated its 36-hour sales holiday, Prime Day, with technical glitches on both its website as well as on app.

The users were unable to login to the site as well as an app, once if they logged in successfully, it showed them dog images, or in some cases, there was a link that just keeps users redirecting to the same page, and stating that "Sorry something went wrong on our end."

According to a web trouble monitors, shoppers started facing trouble just immediately after Prime Day officially began at 3PM Eastern Time.

Initially, it wasn't clear how widespread the problem was. The DownDetector team clarified that outage is restricted to the US, mostly affecting large parts of California and the New York.  Some of the users were reportedly seeing the “dogs of Amazon” notification, while others complained that the Prime Day discount price wasn’t reflected. For some, clicking anywhere redirected them to the same page. And for some, there was no trouble.

Users vented their frustration on Amazon's Facebook as well as on their Twitter accounts.
“Way to go, People might actually buy prime day stuff if your site wouldn’t crash. Great planning. Can’t get the app to load at all,” Jessica Henning, a user wrote on Amazon’s Facebook page.

Amazon spokesperson responded to the queries by the BleepingComputer team regarding the outages, “Some customers are having difficulty shopping, and we’re working to resolve this issue quickly. Many are shopping successfully – in the first hour of Prime Day in the U.S., customers have ordered more items compared to the first hour last year. There are hundreds of thousands of deals to come and more than 34 hours to shop Prime Day.”

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